主要观点总结
本文是关于一个特殊期刊的论文征集通知，主题为“全球媒体与中国的主题：走向全球化？中国流行文化与文化平台的国际逆流”。文章强调了提交扩展摘要、摘要评估、摘要接受通知、全文论文提交的重要日期，并解释了中国流行文化在国际上所面临的挑战和机遇。文章还详细说明了征集论文的焦点领域，包括流行音乐的出口、影视制作、电子游戏等，并强调了数字平台在推广中国流行文化方面所起的作用。该期刊与国际研究网络“南流”合作，邀请中国和世界各地的年轻研究者和学者投稿。
关键观点总结
关键观点1: 主题与背景
文章主要围绕一个特殊期刊的论文征集展开，聚焦于中国流行文化与文化平台的国际逆流，分析中国在全球舞台上的逐渐崛起以及中国流行文化在国际上的发展现状和挑战。
关键观点2: 重要日期
文章提到了提交扩展摘要、经过科学委员会评估摘要以及通知摘要接受结果的重要日期。
关键观点3: 论文征集的焦点领域
论文征集聚焦于过去十年（2014-2024）的三大文化领域：流行音乐、视听制作和电子游戏。
关键观点4: 数字平台的作用
文章强调了数字平台在中国流行文化的推广和出口中的重要作用，特别是在吸引国际观众和提出创新内容方面。
关键观点5: 投稿指南与审稿流程
文章提供了详细的投稿指南，包括摘要提交的方式、长度、关键词和参考文献的要求。同时，强调了接受摘要并不意味着论文会被接受发表，所有的论文都会经过期刊的同行评审过程。
正文
Journal special issue: summer 2025
From the beginning of the 21st century, China has gradually integrated the foreground of the world stage through several symbolic milestones: joining the World Trade Organization in 2001, hosting the Olympic Games in 2008 and the Winter Olympics in 2022, and becoming the world’s second largest economy after the United States. However, the fast-paced development of the Chinese society and its economy hasn’t yet coincided with the recognition of and a strong enthusiasm for its popular culture(s) beyond the country’s borders. Although Chinese cultural industries (music, cinema, animation, video games, etc.) rank among the most developed today and Chinese digital platforms (Douyin 抖音, Douban 豆瓣, Bilibili 哔哩哔哩, Xiaohongshu 小红书, etc.) are attracting users all around the world, the international outreach of Chinese popular culture(s) is still facing shortcomings and contrasts with the massive success of cultural exports by its neighbors: South Korea and Japan.
Many hypotheses may explain such tardiness in the recognition of Chinese popular culture(s) abroad and, given the global impact of the technological, economical and social evolutions happening in 21st century China, cultural productions and their dissemination appear as an original and meaningful window to analyze the increasingly important role played by the country on the international stage. Thus, borrowing from the “going global strategy” (走出去战略) promoted in China during the 2000’s, this call for paper invites to focus on the potential for Chinese popular culture(s) to expand abroad, seduce an international audience and propose innovative contents.
The main ambition of this call is to examine the strategies mobilized by Chinese cultural actors and to question the role of digital platforms in the attempt to create a cultural contraflow that could gain worldwide recognition. What are the specificities of the Chinese cultural industries and to what extent can they provide an alternative to the contemporary globalized cultural landscape? How do musicians, directors, content producers or game developers navigate their commodified and supervised environment domestically and strengthen their chances of success abroad? To what extent do Chinese cultural platforms take part in the broadcast and the recognition of Chinese popular culture(s) beyond the country’s borders, be it in the West or in other nations of the Global South?
