No more beasts, only beauties! | Know China Learn ...

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These apps have been around for years. But it is also surging in popularity as Chinese people brighten up their skin, enlarge their eyes and perform extreme makeovers on themselves.

Erik’s first try startled him, when he saw galaxies swirling around his face, and ghostly, glittering whales floating around his hair amid a sea of sparkles.

He started to realize that China’s super-popular selfie apps are literally recreating the world.

His Chinese friends told him that some “beauty apps” alter reality to make it picture perfect for social media. Some automatically apply cosmetics. Users can try on virtual lipstick from the likes of Dior and Giorgio Armani, who have stores in these apps. The idea is you do not have to visit a store to try the product on. Looks great, doesn’t it?

Moreover, he was told that the biggest beauty app in China is Meitu. There are even so called “beauty smartphones”. They cost up to 8,000 yuan but their sole function is as a camera that automatically morphs your personal appearance.

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