正文
文中第二段,单单一句话,我讲清楚了机不可失/推荐产品名称/配套明细/产品材质/产品价格。
第三段我提及好的东西都是很多人订购的,所以如果感兴趣的话早点联系。
三:轻工业产品
假设Tom是做马克杯的,我会这么写开发信:
邮件主题:Hot sale Coffee Mugs from PAE China
Hi Tom,
Sophie from PAE China. Hope this letter find you well.
Did you have the headache to think about the corporate gifts? These are the right ones! As a leading manufacturer of coffee mugs, we'd like to share one of our best seller with you.
附上图片(图片不要大于500KB)最好打上公司logo加官网。
Size, color, logo and packing can all be customized. And we offer free artwork.
Look forward to hearing from you soon.
Sophie
根据产品销售定位,可以是公司礼品。于是可以以这样开头去写给一些大型公司/集团推荐公司季度或年度定制礼品,并且提及颜色尺寸包装也都是可以按照要求制作,并且设计免费。这个又是一个卖点。
四:重工业产品
比如Sam是做包装机设备的,我会这么写开发信:
邮件主题:Packing Line Support from PAE China
Hi Sam,
It's Sophie from PAE China. Hope this letter find you well.
As a leading manufacturer of packaging machinery, I'm pleased to inform you that we have been working with many big companies in Europe and South America.
We are in a good position not only to supply you high quality machinery, but also the excellent after sales service. Well-trained engineers will offer you any technical support.
Upon receipt of your feedback, we will update you more relevant proposals and working videos for your options.
Sophie
案例解析:客户投诉收到的货物数量少了!
案例分析:客户Tony订了10000顶帽子,分装50箱。收到货后,写邮件给Linda. 他在文中说经过盘点,少了145顶。Linda该如何处理?
发货数量和客户实际收到的数量不符,主要原因有:
工厂数量的确发漏
运输过程出现监守自盗现象
客户耍诈,故意设坑
扫盲:
装运的数量比订单的数量少了, 叫短装(Short shipment)
相反的装运数量比订单多了, 叫溢装(Over shipment)
来说说如何尽可能避免货物短装的情况:
一、大货安排生产的时候要定期查看生产完成记录,做到心中有数。
二、包装的时候要尽可能编箱号,边装边记录。
尤其是货物比较多的时候,如果客户反馈货物有问题,可以直接让他指出是第几号箱。
三、每箱数量人工盘点后可以再进行称重。